SIAL China – Asia’s largest food and beverage innovation exhibition
An inspiring 4,300 exhibitors and 117,595 professional buyers and visitors attended SIAL China in last year. By sheer volume, the last edition grew 23 percent to 199,500 square meters of exhibition space, equivalent to 27 football fields. The SIAL has a wide network all over the world.
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About the SIAL China
Asia’s largest food innovation exhibition, SIAL China, is strategically located in Shanghai, a gateway to Asia, and a global center of finance and innovation.
Since 2000, SIAL China has served as a launchpad for food and beverage companies looking to expand abroad, and inspiring food business though sharing valuable insights and trends, connecting exhibitors and buyers, hosting industry-recognized events, and celebrating innovation.
The SIAL 2020 was postponed to September 2020. due to Coronavirus Concerns.
SIAL Innovation,food trend and innovations,discover the most innovative food products provided by SIAL CHINA exhibitors, analyse consumer trends and new products in the asian agri-food market.
La Cuisine discover the creative gastronomic inspiration of the World Association of Chefs Societies (WACS), with original culinary demonstrations and competitions.
Catering supply chain summit is one of the key events during SIAL 2020. We will invite representatives from enterprise, group meal suppliers, online order platform, PE/VC and etc, and 5 road shows in the afternoon session.
Beverage
Drinking habits are changing. Traditional alcoholic drinking scenery is shifting to a multi-selection situation. As result, we combined alcohol, beer and non-alcoholic drinks to create a general “Beverage” concept. During SIAL China 2020, we will also provide a service of concurrent events, include Wine innovation forum, Best Buy Selection, Bar Zone, etc., to meet the needs of all beverage fans. 
SIAL trade show Access
Must be 18+ and employed in the food and beverage industry to attend. Access to participation in Show programs to increase exposure for overseas companies stepping into Asia and China as well as providing valuable market insights, trends and innovations of the regional food industry.
Key Influencers
The rise of influencer marketing and the role influencers play in shaping consumer tastes and purchasing makes them especially in the food and beverage industry. The SAIL attracts hundreds of influencers. Here is the visual of the influencer tour of SAIL trade show.
Video: SIAL 2019 Asia’s Largest Food Innovation Exhibition
Video: Sial : China Food & Beverage Expo / Exhibition
Watch more about SIAL China here.
Source: The SAIL China Website
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